30% OFF ALL ORDERS

30% OFF ALL ORDERS

It's our birthday! Celebrate 10 years of award-winning haircare with 30% OFF.
Use code CELEBRATE at checkout.

Celebrate 10 years of award-winning haircare with 30% OFF. Use code CELEBRATE at checkout.

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TOP-RATED BESTSELLERS

30% OFF!
SMOOTH & SEAL BLOW-DRY MIST

SMOOTH & SEAL BLOW-DRY MIST

$66.00

Rated 4.8 out of 5
Based on 45 reviews
30% OFF!
LIFESTYLER VOLUME & TEXTURE SPRAY

LIFESTYLER VOLUME & TEXTURE SPRAY

$49.00

Rated 4.7 out of 5
Based on 45 reviews
30% OFF!
DE LUXE REPARATIVE SHAMPOO + CONDITIONER SET

DE LUXE REPARATIVE

SHAMPOO + CONDITIONER SET

$98.00

Rated 5.0 out of 5
Based on 7 reviews
30% OFF!
F-LAYER CONDITIONING SERUM

F-LAYER DEEP CONDITIONING SERUM

$38.00

Rated 5.0 out of 5
Based on 59 reviews
30% OFF!
REBOUNCE NATURAL TEXTURE & CURL DEFINING CREME

REBOUNCE

NATURAL TEXTURE & CURL DEFINING CRÈME

$42.00

Rated 4.7 out of 5
Based on 14 reviews
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REVIVE YOUR BLONDE

MOISTURE, REPAIR & SHINE

BLONDED Brightening Shampoo & Masque revives dull blonde and silver hair with an ultra-hydrating and toning formula.

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OUR SUSTAINABLE BLEU PRINT

100% PCR Packaging.
Cruelty-free, Vegan, and Gluten-free formulas.

ESSENTIAL HAIR TONIC
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PRIMARY COLOR SHAMPOO
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DE LUXE REPARATIVE CONDITIONER
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FEATHERLIGHT HAIRSPRAY
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OPTICAL ILLUSION SMOOTHING OIL
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DE LUXE REPARATIVE SHAMPOO
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INGENIOUS THICKENING SHAMPOO
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VAPOR LOTION TO POWDER DRY SHAMPOO
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CULT CLASSIC FLEXIBLE HAIRSPRAY
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SLEEP MASQUE NIGHT REPAIR SERUM
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THE BLEU PHILOSOPHY

INNOVATION. MODERNITY. SUSTAINABILITY. STYLE.

Cutting-edge packaging

Recycled and recyclable packaging creates a continuous cycle of sustainability.

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Vegan Formulas

Highest-performance, non-toxic ingredients.

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Editorial edge and salon styling

Essentials for all hair types and textures.

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